H&M’s brand new Conscious Exclusive collection has just launched, showcasing what can be done with more sustainable materials including the likes of hemp, organic linen and organic leather. The line, worn EXCLUSIVELY by actress and humanitarian Olivia Wilde in the campaign, presents a dynamic series of pieces just perfect for integrating into your #SS15 wardrobe and wearing throughout the seasons to come. Available in around 200 H&M stores worldwide on 16th April (as well as online HERE), you’d better be ready for when the collection DROPS.
For 2015, the Conscious Exclusive line focuses on the versatility of the dress, breathing inspiration from around the globe throughout the collection’s sartorial threads. Fall in love, as I have done, with their bohemian dresses and flowing skirts, tribal-inspired black cocktail dress embellished with rows of recycled beads and everything inbetween. It’s brilliant how the brand has used more sustainable materials in such varied and comprehensive ways, and ultimately: completely and utterly inspiring.
“I love the Conscious Exclusive collection at H&M, both for the look and also for its ethics. This is how all fashion should be: great style that’s naturally more sustainable,” Olivia Wilde.
All images and quotes are sourced from H&M Conscious Exclusive 2015 Collection/H&M
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