Wednesday, 23 July 2014

An evening with Red or Dead #AW14

When you imagine the building that homes an uber cool fashion brand, you imagine it'll effortlessly reflect their particular style (whilst storing an endless fashion cupboard of new season drops and to-die-for accessories). In reality, this was EXACTLY what I found when visiting Red or Dead's SERIOUSLY slick headquarters in Finchley, London last night. And, they certainly know how to roll when it comes to transport. A vintage red London bus rocked up to take us through the heart of London (whilst we sipped on Pimms and gin and tonic), delivering us swiftly to the beating hub of Red or Dead (and of course, Creative Director Katie Greenyer). Once there, not only did we explore a sneak preview of the BRAND-SPANKING new AW14 collection, learn about the beginnings of the brand and generally lust after EVERY.SINGLE.PIECE.THERE. But we dined on an array of delectable bite-size goodies, decadent Red or Dead themed cupcakes and experienced many a delightful brain freeze with their mock Cosmo slushies. It was quite an evening...


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