Monday, 10 March 2014

Dance in the rain with TERRA NEW YORK

As ever, I’ll be anticipating some rain this summer, but the one thing I wasn’t anticipating was TERRA NEW YORK’s amazing designer raincoats – HELLO stylish weather-wear. The label is the first, smart and innovative designer rainwear company created by a duo of designers, marketing professionals and bicycle lovers. The FASH-PACK have always yearned for a stylish way to beat the rain – and TERRA NEW YORK is IT. Showcasing contemporary, functional, designer rain gear – these luxury pieces are perfect for the urban gal or the quiff kid roaming the streets, or the bike-savvy suburbanite.

Crafted to withstand heavy rain, and beautifully transparent (for showcasing whatever OTM look you’re working underneath), the 100% waterproof pieces allow for effortless comfort to the wearer with their breathing openings in the sleeves and underneath flap storms. The genius duo behind the brand? Founders Yurika Nakazono and Marie Saeki. So, which will you opt for? I’ve got my eye on the TRIBECA Trench Coat. 

All images & Logos are sourced from TERRA NEW YORK/Flax PR


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