Sunday, 22 December 2013


Balmain recently unveiled its Spring/Summer’14 Campaign featuring the style chameleon Rihanna as it’s face. Photographed by Inez van Lamsweerde and Vinoodh Matadin, the innovative, dynamic shots were taken in New York City in early November 2013 – and BOY does Ri Ri rock those clothes.

“Dreams do come true... When the woman that inspires you wears your creations, your vision feels complete. Not compromising, fresh, modern, the icon of my generation, Rihanna embodies my vision of Balmain in this new campaign. In front of the camera, she makes you feel like she is the only girl in the world."
Olivier Rousteing, Balmain’s Creative Director

The campaign will debut in leading fashion titles worldwide in January 2014.

Campaign Credits
Brand - Balmain
Creative Direction -  Atelier Franck Durand
Photographers - Inez Van Lamsweerde and Vinoodh Matadin
Stylist - Mel Ottenberg
Hair - Yusef
Make Up – Yadim

All images, quotes and information are sourced from Jools PR/Balmain

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